Did you think that because it’s the peak of summer that you were safe from pumpkin spice mania? No, of course not: that’s when food companies announce their new pumpkin spice food-like objects, before they hit stores in August and September. Thanks to Consumerist’s diligent coverage of how pumpkin spice everything is taking over the American food supply, we now get press releases about new products.
Lindt Chocolate has created its own choco-pumpkin monstrosity, with Instagram-worthy “lifestyle images” showing you how to integrate pumpkin spice chocolate balls into your fall lifestyle in ways other than stuffing them in your mouth.
Anyway, the chocolate go on sale in August. They’re milk chocolate. You can buy them for $4.39 at Lindt stores, online, and in grocery and discount stores that sell the truffles. We can’t stop you. I’ll probably try one myself when they hit retail stores, but I won’t be able to talk the rest of the Consumerist staff into it.
Here are some of the “lifestyle images” that Lindt distributed to the press. As much as I like to lead a chocolate-centric lifestyle, they look like Willy Wonka did the art direction for an L.L. Bean catalog.
by Laura Northrup via Consumerist
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